REVEALED: Fans attending UK sporting events took 1.7 MILLION ‘tangible’ actions this summer to help Sky fight climate change
- Sky Zero says fans took more than 1.7 million actions against climate change over the summer
- At the 150th Open, 65% of supporters brought or bought reusable bottles
- An estimated 600,000 bottles were refilled at the British Grand Prix in July 2022
- The published results come a year after the first climate-neutral football match
Fans who attended some of the biggest sporting events in the summer of 2022 collectively took more than 1.7 million actions to protect sport from climate change.
Sky Zero has reported that 1.74 million “tangible” actions were taken by supporters over the summer, with fans also making nearly 10,000 pledges in Sky Zero activations in one location across the country.
In a summer when fans across the UK flocked to sporting events such as the 150th Open, British Grand Prix, Super League’s Magic Weekend and the Hundred, supporters showed their efforts to tackle climate change.
Advised by special experts in collaboration with count us in, Sky verified the results and evaluated the impact of actions taken by fans, assisting them with actions they can take based on accessibility and impact on emissions and wider system changes.
Sky Sports director Jonathan Licht said: “Climate change is something that threatens sport and society in general, and we are extremely passionate about trying to encourage sports fans to act and make changes in their own lives.
“It’s great to see sports fans take more than 1.7 million tangible actions in the summer of elite sport and it shows what a difference we can continue to make when all corners of the sports industry come together to take targeted action.”
Sky figures show 1.7 million eco-friendly actions have been taken by sports fans at a range of UK events this summer
Half of the fans who visited the Hundred this summer opted for greener modes of transport
An estimated 600,000 bottles were recycled at Silverstone as Carlos Sainz won at Silverstone
Key actions supporters have taken include recycling waste, eating less meat, refilling water bottles and using more environmentally friendly modes of transport when traveling to or from venues.
1.25 million supporters reused or recycled their waste, as 65% of 150th Open participants bought or brought a reusable bottle, using the Old Course’s free on-site gas stations.
An estimated 600,000 bottles were refilled at Silverstone during the July British Grand Prix, which was won by Ferrari’s Carlos Sainz.
And 50% of the Hundred visitors this summer traveled to venues in a greener way than before, with 69,000 more supporters at venues during the summer choosing a plant-based or vegetarian option.
According to Sky, 65% of supporters at the Open bought or brought a reusable bottle
That more than 1.7 million fans would take eco-friendly measures when attending sporting events underscores the commitment, reaffirmed last year in the Glasgow Climate Pact, to limit global warming to 1.5°C to avoid the worst. avert the effects of climate change.
And the overwhelmingly encouraging results came a year after the first carbon neutral football match – dubbed Game Zero – was held at Tottenham Hotspur Stadium in September 2021 when the Spurs met Chelsea.
With the arena powered entirely by renewable energy and both teams arriving on site via buses running on green biodiesel, 94% more vegetarian and plant-based meals were purchased by supporters in attendance.
Tottenham hosted Chelsea’s first major carbon neutral football match in September 2021
Sky Sports viewers can also tune in to Football’s Toughest Opponent, a documentary that examines the impact of climate change on football, how football contributes to climate change and what governing bodies, clubs, managers and players are doing to tackle the climate crisis.
Contributors include UEFA’s Ben Mee, Chris Smalling, Jen Beattie, Petr Cech, Ralf Hassenhuttl, Serge Gnabry, Sofie Junge Pedersen and Michele Uva.
Sky has pledged to become carbon neutral by 2030 and has pledged to help educate fans about the impact climate change is already having on the world of sport.